Since most users don’t click through to the second page, many websites will see an increase of 400% or more for a term simply by moving to the first page. Since this type of search engine optimization focuses on reinforcing terms for which your website already ranks, it requires minimal effort. We have setup self-optimizing systems on a number of sites. These systems automatically identify second page search results and modify the internal linking structure to emphasis the desired terms. If you are interested in using this method to increase your natural web traffic, contact us for a free initial assessment.